Sales Funnels can be an integral part of your marketing toolkit. They are typically (but not always) used with paid ads campaigns. When you want clients to opt in, call in, or do something, a sales funnel may be your tool of choice.
You might be a business coach getting people to opt in to your email list, or perhaps you are a property manager working on renting out properties on the beach. You might be a personal trainer building your business.
What do all of these have in common? They are sales funnels, and different implementations of sales funnels.
For many businesses, there is a process of following up, via emails, texts, phone calls, and getting someone to go from unaware of the business, to a raving fan. Use of a sales funnel, is how it’s done.